TH Global Capital advises Magnetic, a full service design and innovation specialist, on its strategic sale to Newton

Founded in 2002, Magnetic blends human-centred design and innovation to transform organisations, design award winning products and services and build capabilities. With a sharp focus on digital innovation, Magnetic specialise in crafting immersive brand experiences that resonate with audiences across various platforms. From strategic consulting to digital product design and development, Magnetic leverages cutting-edge technology and design thinking to drive impactful results for their clients across various sectors. With a team of 70+ professionals spread across its locations in the United Kingdom, Magnetic has positioned itself as a leading design and innovation specialist for blue chip brands.

Through the acquisition of Magnetic, Newton aims to fortify its design and innovation capabilities while augmenting its offerings in product and service design, enabling brands to realize their full potential. This acquisition underscores Newton’s ongoing commitment to investing in supporting businesses in the United Kingdom to navigate the rapidly evolving landscape of digital innovation.

Vivek Subramanyam, Founder and CEO of TH Global Capital added, “We are excited to have closed this key deal with Newton – our 25th Consulting deal. This deal highlights TH Global Capital’ focus on the strategic consulting market, along with the broader Digital Services arena, with our expertise extending across every facet of the industry. We wish Magnetic much success in this strategic partnership with Newton.”