TH Global Capital advises leading Digital Transformation, Digital Marketing & Digital Commerce expert, Lister Digital on its strategic sale to Bounteous | TH Global Capital

Sep 2021
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Has been acquired by

Digital Transformation & Salesforce Consulting

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TH Global Capital advises leading Digital Transformation, Digital Marketing & Digital Commerce expert, Lister Digital on its strategic sale to Bounteous | TH Global Capital
Seller Lister Digital
Buyer Bounteous
Focus Sector Digital Transformation & Salesforce Consulting
Date September 2021

TH Global Capital is pleased to announce that it has acted as the exclusive financial advisor to Lister Digital on its strategic sale to Bounteous.

quote We are very impressed with TH Global Capital’ digital transformation sector expertise, process, attention to detail and the tremendous hard work put in by your team. TH Global Capital’ global network of potential partners for Lister was very extensive and your strong relationships played a key part in finding the right partner. We received sound advice at every stage and met all the objectives we set ourselves when we started the process. We are impressed with your clarity of thought during the entire process, the level of planning and how you managed to bring the right people to all the meetings. Bounteous is as close to the perfect partner as we could have hoped for when we started this process.
Srinivasagopalan Chary Founder & CEO, Lister Digital
Karthik Raghuram CFO, Lister Digital

Founded in 2000, Lister Digital is an end-to-end Digital Transformation, digital marketing and digital commerce solutions provider with over 350 digital experts and offices in Chennai, India and San Mateo, California. With this acquisition, Bounteous rounds out an already stellar technology partner roster with additional certifications and expanded digital transformation capabilities for Salesforce, Adobe, BigCommerce, Oracle and Acquia. Together with their client portfolio of Fortune 500 brands, Lister Digital creates meaningful and authentic customer experiences—throughout the entire lifecycle of prospect acquisition, engagement, conversion, and retention.

Bounteous is a leading insights-driven digital experience consultancy which has grown six-fold over the last 5 years. In August, Bounteous announced a partnership with New Mountain Capital, a leading growth-oriented investment firm with over $30 billion in assets under management. Bounteous and Lister Digital’s combined multinational client portfolio includes Fortune 500 brands such as Caesars Entertainment, Coca-Cola, Domino’s, and Mars Wrigley.

Srinivasagopalan Chary, CEO of Lister Digital commented “We’re excited to join forces with Bounteous to accelerate digital innovation for clients. This decision grew naturally out of our commitment to sustaining our growth trajectory for our team members and positioning us to drive expansive co-innovation engagements with our category-leading clients. With their world-class capabilities, talent and client roster, Bounteous was the ideal partner for us. We are very impressed with TH Global Capital’ digital transformation sector expertise, process, attention to detail and the tremendous hard work put in by your team. TH Global Capital’ global network of potential partners for Lister was very extensive and their strong relationships played a key part in finding the right partner. We received sound advice at every stage and met all the objectives we set ourselves when we started the process”

Keith Schwartz, co-founder and CEO of Bounteous said “We are excited to expand our global delivery capabilities to India and to work together with the Lister leadership team to drive better outcomes for all of our clients. Lister’s long track record of success serving large North American clients and access to an incredibly deep pool of digital talent in India will greatly benefit our clients. This is a big step in helping us realize our vision of becoming the world’s preeminent independent digital consultancy.”

Vivek Subramanyam, Founder and CEO of TH Global Capital said “Lister Digital has built a truly outstanding end-to-end digital transformation solutions business with strong global delivery capabilities and it gives us immense pleasure to have delivered this outcome for them. This transaction is yet another testament to TH Global Capital’ deep expertise in the digital transformation space globally, with the sale of Lister Digital being our 21st transaction in the space.”

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