TH Global Capital advises The Factual on its acquisition by Yahoo, an Apollo Global portfolio company

The Factual uses AI and machine learning to analyze news articles and assign a credibility score based on four key dimensions: quality of sources, author expertise, neutrality of language, and site reputation. To date, The Factual has evaluated more than 10 million news articles, providing readers with greater transparency and helping them understand the trustworthiness of the information they consume.

With this acquisition, Yahoo plans to integrate The Factual’s credibility and bias-rating capabilities across its news ecosystem, enabling millions of users to access data-backed insights into the news they read.

Vivek Subramanyam, Founder & CEO of TH Global Capital, added: “Arjun built something exceptional – a platform rooted in transparency, integrity, and data-driven insight. We are proud to have supported him in a strategic advisory capacity. This milestone reflects the strength of the product and Arjun’s leadership. We wish The Factual team continued success as they scale with Yahoo.”