Explore how the Salesforce ecosystem is redefining the future of CRM, partner opportunity, and digital transformation. This research report from TH Global Capital delivers a strategic, data-driven analysis of the global CRM market, Salesforce’s innovation trajectory, and the evolving landscape of M&A activity among partners, investors, and technology providers.
Discover how leading organizations and investors are leveraging Salesforce’s AI-powered platform, expanding partner network, and targeted acquisitions to unlock new value, drive growth, and capture emerging opportunities in a rapidly changing CRM environment.
Key Highlights of the Report:
- CRM Market Evolution & Growth Drivers: CRM market to reach $218B by 2028, propelled by AI, cloud, and cross-CRM adoption, with APAC leading growth
- Transformative CRM Trends for 2025 and Beyond: AI, IoT, low-code/no-code, and cross-CRM integration are revolutionizing customer engagement, efficiency, and business agility worldwide
- Salesforce Leadership & Innovation: Salesforce leads with 17.7% market share, driving growth through AI, Data Cloud, industry solutions, and strategic global acquisitions.
- M&A Activity in the Salesforce Ecosystem: Over 50 deals since 2023; surge in PE-backed and regional consolidator activity, targeting mid-sized, specialized partners for scale and innovation.
Why Download This Report?
Stay ahead of one of the most disruptive shifts in the CRM industry including Salesforce platform. Whether you’re an investor, executive, or innovation leader in tech and IT services, this report offers insight into how AI is reshaping Salesforce ecosystem —and where the next wave of opportunity lies.